The Family Circle Cup and its parent company, Meredith Corporation, have formed a partnership with Subaru of Charleston (the event's official vehicle provider) and the American Red Cross to raise money for the Red Cross Japan relief program. Throughout the duration of the tournament, fans can pay a $5 entry fee, which entitles them to guess the number of tennis balls that are inside an on-site Subaru Forrester. The person who makes the closest guess will have use of a Forrester for 90 days.
A Family Circle Cup box holder reception was held this evening, and attendees were given the opportunity to bid on a number of items, including autographed racquets. Top seed Caroline Wozniacki donated a two player box seats for one match, as well as an opportunity for the holders of those seats to spend some after-lunch time with her. Defending champion Sam Stosur donated a half-hour tennis lesson to be provided by her and her coach, David Taylor.
Meredith Corporation holds an annual charity auction with VIP guests, and this year, half of the proceeds will go to the Japan relief effort. Also, for every person who attends the finals on April 10, the tournament will donate $2 to the fund.
Through these combined events, the goal is to raise $50,000 for the relief fund.