Charleston Tennis, LLC, announced yesterday that Credit One Bank is the new title sponsor of the long-running Charleston 500 tournament formerly known as the Volvo Car Open. The event, a player favorite, is the largest women's-only tennis tournament in North America. The tournament will celebrate its 50th anniversary in 2022 in the newly renovated and modernized Credit One Stadium. The event's new name will be revealed at a later date.
Present at the announcement were:
Bob Moran, President, Charleston Tennis, LLC
John Coombe, Senior Vice President of Marketing, Credit One Bank
Steve Simon, CEO, WTA
Madison Keys, 2019 Charleston champion
Credit One first partnered with Charleston Tennis, LLC in June of 2020 for the Credit One Bank Invitational, which was part of Tennis Channel’s Re(Open) Tour and the first large-scale tennis event to be held after the sport shuttered due to the COVID-19 pandemic. The tournament featured sixteeen players, received more than 40 hours of live coverage on Tennis Channel, and helped raise funds for the Medical University of South Carolina’s front-line healthcare workers. Following the success of the event, Credit One and Charleston Tennis, LLC began exploring additional partnership opportunities through sponsorship of the Daniel Island stadium and activation around the tennis tournament and throughout the region.
Charleston Tennis, LLC will continue to own and operate the facilities and event programming at the Credit One Stadium and LTP Daniel Island tennis center, including the WTA 500 tennis tournament, concerts, tennis programs, and more. Volvo Cars USA will continue to support the event as the official vehicle.
Credit One Stadium will expand from 7,500 seats to 11,000 seats and feature sixteen fully air-conditioned permanent suites, all new concessions, additional bathrooms, and a 75,000-square-foot Stage House with a partial roof. The Stage House will transform the stadium experience for tennis players, entertainers, media, and special guests, offering locker rooms, a gym, training facilities, production and media space, catering amenities, and a VIP rooftop restaurant and outdoor bar. The roof of the Stage House will also provide partial shade for attendees at the tennis tournament and act as a support structure for concerts and special events.
“The future of live tennis is a bright spot for us, building and planning for what the future will look like for the new Credit One Stadium. After nearly eighteen months of navigating postponements and cancelations, we look forward to bringing world-class tennis back to Charleston each April and broadening our reach to bigger and better concerts and special events throughout the year,” Moran said when making the announcement.
The 2022 tournament will be held April 2-10. Veronika Kudermetova is the defending singles champion, and Nicole Melichar and Demi Schuurs are the defending doubles champions.
|Madison Keys, John Coombe, Steve Simon|